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Lokal is a one-stop platform for life services and hyperlocal news interaction. Not only does Lokal provide news from every constituency but also offers unique content-led digital marketing solutions for SMEs and brands targetting Tier 2 and 3 Towns of India.
Here is how Lokal fills the massive gap of vernacular language information in the furthest towns of India.
Lokal is building a community of journalists across towns and villages in India who tell stories that matter. Stringers trained by Lokal furnish real time information from the furthest corners in India, lending their voice to the unheard.
Lokal started as an informative WhatsApp group in Kodad, a small town in the Suryapet district of Telangana.
Today, the Android app has become the go-to information hub for millions of people in 25+ districts in the states of Telangana, Andhra Pradesh and Tamil Nadu.
“Lokal helped saved my child. We were helpless, running around for money. No one was coming forward to help. Then Lokal published our story because of which people from all walks of life came and donated money. Lokal gave my son a new life.”
“Earlier, I used to go to local consultancies to search for jobs, but they charged a lot and demanded a large part of my salary as payment. Now I look for jobs on Lokal app for free, and I recently got a job as a delivery executive.”
“My son was regularly falling sick because of the water he was drinking everyday. Lokal app published a news piece that pushed the district administration to send medicines and free check ups. Normally, no one would hear our voices. Lokal gave us a voice.”
“We used to promote our blood donation camps and other social work activities through our Facebook page and through local WhatsApp groups. When we started announcing our activities on Lokal app, the response was unparalleled.”